Supra has had some mixed publicity lately, mostly because they, along with Kr3w, have recently been acquired by K-Swiss. While its not that uncommon amongst skate brands to have investors, it can be sensed that skaters are a bit wary. On the other hand, Supra has been pushing core-skateshops with their exclusive CrownCoalition program for…
Over the course of many years, Supra Footwear slowly found itself divert away from the skateboard scene and onto many other lucrative markets. They never forgot their skateboarding roots, but its undeniable that they somehow shifted their focus for some time, especially with the lack of any new skate models being developed. After Lil Wayne´s…
