Braden Hoban may be only 23, but it feels like he’s been part of the skateboarding world forever. He’s immersed himself in nearly every aspect of the industry—dropping impressive Thrasher video parts, competing in the SLS circuit, and participating in World Skate events to qualify for the USA Men’s skateboarding team. Hoban stands out in…
There’s a lot of players in this skate industry of ours. Companies enter the scene with flashy adverts and videos while others exit quietly with no remembrance of their team riders. There’s a lot of heritage and legacy brands as well, but many have faltered and are struggling to stay relevant. With this, it’s safe…
In this industry, there’s a bunch of skaters who have hit their peak early on and have slowly burnt out over time. But then there’s a handful of pros who get better over time and it feels like they age like fine wine. Kevin Long, or “Spanky”, is the epitome of that type of skater….
It’s always refreshing to see a new silhouette get released by a skate shoe company, and even more so when it’s from a core brand that holds a special place in our hearts, like Emerica. We’ve been reviewing Emerica’s skate shoes for over ten years now, and we’ve seen the company’s team, products, and shoes…
Jon Dickson reminds me of a silent beast, motivated by danger and humbled by gnarly bails over the course of his skate career. He skates with incredible speed, charging at a spot with the intention to stomp the bolts of his board when he lands. The style, grace and attitude that follow are undeniably natural;…
Emerica Reynolds G6 DURABILITY There’s no doubt about it, the Emerica Higher Quality slogan resonates strongly when it comes to durability; the durability of the shoe remained very good all throughout our ten hours of skating. The toe area of the shoe was the most impressive. Although there were a lot of attacks points…
Whenever Reynolds is mentioned, the words “Boss”, “Frontside Flips” and “Legendary” are thrown into the mix as well. But this time, we’re not here to spice up how amazing Reynolds’s frontside flips are, argue about which part he dropped was the best, or talk about how influential Baker 3 was for the generation of skaters…
Could you please introduce yourself and what’s your current position at Emerica? My name is Paul Kwon and I am the LeadDesigner/Merchandiser for Emerica Footwear. What made you want to design skate shoes; who or what inspired you to do so? I started skateboarding when I was about 9 years old and fell in…
Now despite what people say, it’s never too late to release an Emerica Shoe review, especially when it’s Jeremy Leabres’ colorway. If you’re over it, just wait until next month for the new new. But if you’re a skate shoe nerd, keep on reading to see how we put the new Emerica Wino G6 to…
Best Comfort 2015 – Emerica The Figueroa
For Fall 2015, Emerica presents Brandon Westgate’s latest pro model shoes, The Westgate CC and The Westgate Mid Vulc. Known for his incredible pop, rough, rugged and raw New York style skating, Element Skateboard’s newest pro rider has also been riding for Emerica for ages. While trends come and go, Brandon always showed his preferences…
“I like the basic less-is-more style. I’m not trying to change the game. I’m trying to go with what works. I feel like when I look down, certain shoes are better for certain tricks. In my shoe, the toe just makes you want to kickflip. I look down and it makes me hyped to skate…
